You're not logged in | Login / Register | News Filter | Submit News

Street Fighter 5's pink breast cancer research charity DLC costumes are now available for a limited time

Posted by John 'Velociraptor' Guerrero • October 12, 2021 at 1:02 p.m. PDT • Comments: 72

Update: Street Fighter 5's charitable pink DLC costumes are now available to purchase for a limited time. You can find details on pricing and the proceeds towards breast cancer research in the story below.

October is breast cancer awareness month and Capcom has jumped in to do their part. Chun-Li and Ryu, two of the Street Fighter franchise's most recognizable characters, are getting special pink costumes that players can purchase from October 12 - November 12.

All proceeds for these alternate outfits will go to the Breast Cancer Research Foundation, and Capcom is guaranteeing a minimum $25,000 donation regardless of how well they sell. Continue on to check out some screen shots.

Here in the press release we see two version of these costumes: a standard pink and then an alternate white.

Street Fighter 5 Breast Cancer Awareness Month costumes image #1 Street Fighter 5 Breast Cancer Awareness Month costumes image #2 Street Fighter 5 Breast Cancer Awareness Month costumes image #3 Street Fighter 5 Breast Cancer Awareness Month costumes image #4 Street Fighter 5 Breast Cancer Awareness Month costumes image #5 Street Fighter 5 Breast Cancer Awareness Month costumes image #6 Street Fighter 5 Breast Cancer Awareness Month costumes image #7
Click images for larger versions

In honor of Breast Cancer Awareness Month, Street Fighter 5 is teaming up with the Breast Cancer Research Foundation (BCRF), the largest private funders of breast cancer research in the world, to offer all-new themed costumes for playable characters Chun-Li and Ryu. These special edition pink hued charity costumes are designed to bring more awareness and support for breast cancer research. The two BCRF costumes for Chun-Li and Ryu will be available globally in the PS4 and Steam versions of Street Fighter 5 for a limited time, beginning on Oct. 12, 2021 and ending on Nov. 12, 2021. The costumes will be offered individually each for $5.99 USD or both together for $9.99 USD, with all proceeds received going to breast cancer research.

Every 14 seconds, somewhere in the world, a woman is diagnosed with breast cancer. Globally, breast cancer causes the greatest number of cancer-related deaths among women—with an estimated 685,000 women this year alone. But thanks to research, progress is possible. In the U.S., deaths from breast cancer has declined by 40 percent since BCRF was founded.

“This year, breast cancer became the most common cancer worldwide, impacting 2.3 million people” said BCRF President and CEO Myra Biblowit. “The need for better, more effective treatments have never been greater. We’re grateful for the opportunity to highlight this critical need through Capcom’s wide reach. Through this partnership, we are poised to make a direct and tangible impact on advancing lifesaving science—together.”

From Oct. 12, 2021 to Nov. 12, 2021, Capcom will donate 100% of the proceeds that it receives for the purchases of the Chun-Li and Ryu costumes to the Breast Cancer Research Foundation with a guaranteed minimum donation of $25,000 USD. Capcom will disclose the total amount of its donation following the end of the campaign.

About the Breast Cancer Research Foundation (BCRF)
Breast cancer is a complex disease with no simple solution. Research is the key to stopping it in its tracks. Founded in 1993 by Evelyn H. Lauder, the Breast Cancer Research Foundation is the largest private funder of breast cancer research in the world. We invest in the best minds in science—from those investigating prevention to metastasis—and foster cross-disciplinary collaboration. Our approach accelerates the entire field and moves us closer to the answers we urgently need. We can’t stop now. Join us in fueling the world’s most promising research. With you, we will be the end of breast cancer. Learn more and get involved at BCRF.org.

You can support the cause either by nabbing these new looks when they go live or by directly donating here.

Load comments (72)