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Capcom still making almost half a million dollars on the original Street Fighter film every year

Yeah, that's actually not a typo

Posted by Jon 'Catalyst' Grey • June 23, 2018 at 5:01 p.m. PDT • Comments: 40

Remember how crappy the original 1994 Street Fighter film was? Bad acting, poorly adapted characters, trying to squeeze way too many people into an hour and forty minute live-action affair.

Well, as it turns out, that sucker is still a big money maker for Capcom, pulling in 50 million yen annually, or about $454,500 USD per year.

"One key to branding can be found in Hollywood adaptations," Capcom's CEO, Kenzo Tsujimoto, said through a translator. "Even today, no other Japanese company has completely financed a film, and produced a return of 15.5 billion yen ($136 million USD)."

"At at the time, there were a fair number of skeptics, regarding branching out into movies," noted Tsujimoto, "however in 1994 we invested the entire 4 billion yen ($36 million USD) to make the original Street Fighter film."

Capcom goes on to mark the differences in promotion of video games compared to film, noting that the latter medium has a much longer profitable lifespan.

"With a movie, even after its theater run has ended, it continues to have a presence in the long term on cable television broadcast, or through DVD sales," he said.

Street Fighter 1994 details and image captures image #1 Street Fighter 1994 details and image captures image #2 Street Fighter 1994 details and image captures image #3
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"Even today, we enjoy approximately 50 million yen annually in revenue from this film adaptation," noted Tsujimoto.

Conspicuously absent from these statements was the follow up, The Legend of Chun-Li, with an estimated budget of $18 million, and reported world wide gross of approximately $13 million, this one hasn't had the staying power of the original film.

Still, it's clear that if Capcom gets things right, or horribly, horribly wrong, there's an audience for this franchise out there who wants to see it put in live action.

What may be on the horizon for a future Street Fighter film or TV series, as Capcom attempts to grow that brand and and their overall eSports presence, remains to be seen. Regardless, it's a subject Capcom continues to kick the tires on, via actual projects and statements to their investors.

Tsujimoto's statements from the Capcom Investor Relations website.

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