Capcom considering resting some of its prolific franchises

Posted by Jonathan 'Catalyst' Grey • March 11, 2011 at 11:27 a.m. PST
Capcom considering resting some of its prolific franchises Speaking with, Capcom vice president, Christian Svensson, said that they're considering resting some of the franchises they've been churning out recently.

This shouldn't come as too much of a surprise, as Svensson has made comments in the past about not over saturating the market and having their products cannibalize each other.

Here's a quote from the article.

"We have loads of things which we're still noodling which we haven't touched in years and years and years," Christian Svensson, Capcom's US vice president, told GamesIndustry. "We really still think there's value in trying some stuff with them. Obviously we're heavily reliant right now on a narrower range of core brands. We're looking at ways to not over-saturate the market with them.

"I think that care has to be taken to avoid brand fatigue. Not to name names, I think some people are better or worse at that. We have some concerns internally about, are we doing too much of something?"

Svensson concluded: "You may see some other stuff, which we've been quite prolific with, take a little rest for a while whilst we update some stuff that hasn't been looked at for a while."

With Street Fighter X Tekken and Street Fighter 3 Third Strike Online Edition on the horizon, plus DLC for Marvel vs. Capcom 3, and more than likely Super Street Fighter 4 Arcade Edition, Capcom still has plenty of immediate plans for their line of fighting games.

What exactly these intentions will or won't mean for Capcom's future fighting games remains to be seen, but it sounds like they want to avoid having too many of their products in the one genre occupying the market space at the same time.

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