Marvel vs. Capcom 3 demo won't happen, Sven talks DLC options

Hit the jump to see everything.
What are the chances of a downloadable MvC3 demo being released?
Svensson: Sorry, but zero percent. As with Street Fighter IV, there will be no demo for Marvel vs. Capcom 3.
How much is the MvC3 special edition content worth, for example the DLC characters?
Svensson: We're not talking about DLC pricing yet... but it's an OUTSTANDING value.
For reference, the Marvel digital comics sub alone is worth $10.
I don't care about the other SE stuff, I just want to know how much Jill Valentine and Shuma-Gorath will cost.
Svensson: I'm not sure when we'll be revealing the DLC pricing. If all you care about is the DLC, pack and there's a $20 differential as a promotion somewhere, I can safely say that two characters sold individually will absolutely not cost $20.
Svensson: Sorry, but zero percent. As with Street Fighter IV, there will be no demo for Marvel vs. Capcom 3.
How much is the MvC3 special edition content worth, for example the DLC characters?
Svensson: We're not talking about DLC pricing yet... but it's an OUTSTANDING value.
For reference, the Marvel digital comics sub alone is worth $10.
I don't care about the other SE stuff, I just want to know how much Jill Valentine and Shuma-Gorath will cost.
Svensson: I'm not sure when we'll be revealing the DLC pricing. If all you care about is the DLC, pack and there's a $20 differential as a promotion somewhere, I can safely say that two characters sold individually will absolutely not cost $20.
I don't agree with the decision to include DLC fighters in MvC3. This is just wrong.
Svensson: Suffice to say, there are differing views on DLC. Everyone needs to decide whether there's value in the offering or not and make your purchasing decisions accordingly. That's true not just of MvC3, but of all games.
As I've stated in prior interviews, DLC is part of the business model these days given the massive costs of production and can be the difference between a profitable product and an unprofitable product.
Since MvC3 is finished, can we know the total amount of characters?
Svensson: All in good time...
What's up with the cover art for MvC3? How come the unannounced characters aren't on there, does this mean the other people left to announce are too low profile to include on the front of the package?
Svensson: The fact that there are still unrevealed characters has no bearing on the contents of the cover. We couldn't possibly put every character on the cover... there's just too many.
Will Best Buy have MvC3 Special Edition in the U.S.?
Svensson: I suspect so. They usually do carry special/collectors editions. I won't know for certain for a couple more weeks though.
Do you know every location MvC3 Special Edition is being shipped to, including mom and pop stores?
Svensson: I won't know every location, I'll know if the accounts we're direct with have ordered (the big six retailers that are 60-70% of the business). We will have some units allocated to our distributors who in turn will be able to sell to smaller retailers, but I suspect most of the volume will be allocated to the major accounts.
As I've said before, I'm expecting the overwhelming majority of these units to be allocated to the retailers who are supporting pre-orders for them.
Are these images proof that Frank West is in MvC3?
Svensson: Suffice to say, there are differing views on DLC. Everyone needs to decide whether there's value in the offering or not and make your purchasing decisions accordingly. That's true not just of MvC3, but of all games.
As I've stated in prior interviews, DLC is part of the business model these days given the massive costs of production and can be the difference between a profitable product and an unprofitable product.
Since MvC3 is finished, can we know the total amount of characters?
Svensson: All in good time...
What's up with the cover art for MvC3? How come the unannounced characters aren't on there, does this mean the other people left to announce are too low profile to include on the front of the package?
Svensson: The fact that there are still unrevealed characters has no bearing on the contents of the cover. We couldn't possibly put every character on the cover... there's just too many.
Will Best Buy have MvC3 Special Edition in the U.S.?
Svensson: I suspect so. They usually do carry special/collectors editions. I won't know for certain for a couple more weeks though.
Do you know every location MvC3 Special Edition is being shipped to, including mom and pop stores?
Svensson: I won't know every location, I'll know if the accounts we're direct with have ordered (the big six retailers that are 60-70% of the business). We will have some units allocated to our distributors who in turn will be able to sell to smaller retailers, but I suspect most of the volume will be allocated to the major accounts.
As I've said before, I'm expecting the overwhelming majority of these units to be allocated to the retailers who are supporting pre-orders for them.
Are these images proof that Frank West is in MvC3?
Svensson: Sorry guys, not commenting beyond a word of warning... do not assume.
Also, an image of what is supposedly the Japanese cover art for Marvel vs. Capcom 3 also surfaced. Here's the graphic.