In a message to their investors, Capcom stated that one of the reasons they felt Street Fighter X Tekken's sales fell short of the 2 million mark is because of cannibalism of the fighting game genre, with too many games launched in a short period of time.How do you assess the performance of titles that were introduced in the fourth quarter of the previous fiscal year?
Sales of "Street Fighter X Tekken" have fallen short of our plan. We believe one of causes is cannibalism because of the large number of other games in this genre that were launched within a short time.
Despite Street Fighter X Tekken moving 1.4 million copies, Capcom said sales of the title lagged, as it didn't live up to the initial projections for the Xbox 360 and PS3 releases.
Do you feel Capcom's assessment is accurate here? Do you think the fighting game genre is over saturated at the moment? Leave a comment below with your thoughts.
I think if the console release date was what the Vita version's date is now, it might have done a bit better, and they could have more time to make this game better.
Maybe they should just release the game again with all the dlc content already on the disk...
...oh wait
I think they need to get over themselves. Even a crossover as big as this is just a fighting game, and 1.4mil sold is pretty damn great for a fighting game. KoF, DoA, VF, BB, and many others can only wish to sell numbers like that.
The number of fighting games out may be one of the reasons, but I doubt that it's a significant one. No other genre seems to be worried about overcrowding the way the fighting game genre is. Honestly, there's not a lot of fighting games compared to shooters or sports games, for instance.
gimme a break man...they are blameing other fighting games?...not the fact that maybe...just maybe word got out that the game is poorly made..and everyone lies down the same!...its street fighter...compared to the last sf title..with the brand name tekken tacked on...it had more then enough hype to sell!!..point the finger at your dev team!....
YEAH, it's TOTALLY the market's fault that they lied to customers, created a half ass product on a terrible engine, made sure the DLC was perfected before actual gameplay, blatantly removed features from the Xbox version to push Playstation copies, and plan to sell Vita players the game at $20 less with double the content.
How about they start to make good fighting games instead of making those mugen style marvel vs capcom 3 games or rehashing the same thing we played on 1994 with sf4 series, or even 12 DLC characters already on disk with a crappy gem system made to get more money?
Capcom is pissing on their fans for long and this is their answer, you can't blame the Fighting Game market saturation for your own bad decisions.
Recycled models, terrible music, and all the bad publicity they're getting for on-disc completed characters being locked 'til fall, as well as market saturation (there weren't a whole lot of other fighters out when SF4 dropped, plus it was a better game). Also gems. But I lol'd when I read that. Didn't somebody say they weren't worried about market saturation? Maybe that was Harada, though.
I didn't buy SFxT because the game sucks, not because more games were released. I also dont like this new business model of pay to play, this isnt a MMO this should be an even battleground for people to compete against each other with equal chance to win, and their skill level is what sets them above the rest, not how much money they dumped into gems, characters etc. Plus they didn't have my character in the game, at least not yet, and I wont pay extra to play him.
ok lets count the fighting games at hand mvc3 umvc3 KoF 13 SCV and SG all released within 2-3 months of each other. yep this seems accurate! oh not to forget AE2012!!!!
Oh by the way, before anyone is confused: Shipments do not equal sales. Just because 1.4 million copies were sent out to stores doesn't mean they're flying off the shelves.
Mortal Kombat after 1 year: $60.00
Street Fighter X Tekken after 1 month: $40.00
You do the math.
Can Capcom just do us a favor and sell Street Fighter to Namco and have Harada in charge, apparently Capcom is just too incompetent to get it right.
And I think I said before that had they just released this game last fall before they dropped the hype (and spent those several extra months working on that on-disc DLC), more people would've gotten on board.
SFxT's sluggish sales are due to capcom's current business model. it's as simple as that.
do they REALLY think we're THAT stupid?
c'mon now..
Hell, i barely play this anymore.
i'm glad that capcom is thinking of ways to revitalize this title, but it may be too late at this point.
GET IT RIGHT THE FIRST TIME.
If saturation is to blame I guess that means we won't be getting Darkstalkers 4 (or SF 5) anytime soon :-/ proper gutted. . .
Jason you're technically right, but you know exactly what I mean. Now those stores have lost money and valuable space for games that will actually sell because SF X T is just sitting there. This doesn't even include the amount of returned copies to Gamestop, Game Trader, EB Games, etc.
and another thing the if they are saying its beacuse theirs to many games out to have sfxt sell well its their own damn faul......sf4,ssf4, ssf4ae,mvc3,umvc3,sf3rds,sfxt i mean thats like 7 fU#KIN FIGHTING GAMES from one company in a 2 year time span.....so wtf are they talking about?
The only people to blame are Capcom for making such a bad game. 90% of the games Capcom make are amazing (SF4 being the best). But to try any blame saturation and tell that to investors is ridiculous and the investors will not buy that (do they think they are stupid).
Would have been better to admit they made an absolute rubbish game that will be dead soon and move on to SF4 getting some new characters in that for version SSF4AE v2013.
I love Capcom, but I find it funny that they blame the over saturation of fighting games for their poor sales when they have the most fighters out there in the last 4 years. SFIV (2 updates) MvC3 (1 update), SFxT, SF2HD, SF3online, MvC2. Most companies are still on their one fighter while others are obsolete now.
And apparently the oversaturation of fighters did'nt hurt Skull Girls sales much for an indie title thats impressive. If it had as many modes as SFxT it would have beaten it the rest of the fighters hands down.
Im personally excited for Tekken Tag 2 and I want to buy KOF XIII now even though it's been awhile. Maybe i'll trade SFxT for it while it's still valuable.
DONT BLINDLY HATE PEOPLE. the statement is 100% correct. SFxT adds to the cannabalism aswell. i had sf4, decided to get 3sOE. now i thought let me get MvC3, but then SCV and KoFXIII came out. So me already already owning games from capcom i decided to buy KoF instead of Marvel, then said F&%! it and bought SCV aswell. now BBCSEX comes out, SFxT comes out and frigging SGs. everyone says SG is so cheap buy it... but as much as i want to, i dont have enough time to play all these games. even the ones i own i cant concentrate on 1 long enough without neglecting another. SFxT maybe should never have been released in the 1st place. i might have got it if they waited a year and its quality was undeniable.
oh and add VF5FS TTT2 GG and P4U to the list... seriously who is going to buy all of these games? hate capcom all you want, but as a FG fan i hate that all these games i would like to own are coming out right after each other.
@29 I agree, it's just that out of all the companies Capcom has produced the most fighters that contributes to the saturation.
It maybe time for Capcom to slow down and take it easy on fighters now. Its starting to look like Guitar Hero all over again.
Mortal Kombat wasn't $60 after a year lol. It's the Economy people, believe it or not. People have too learn more than 1 character like Marvel & umvc3 Just came out in October...? Theres a lotta Fighting games people are playing & Learning while struggling too Survive in the Economy too begin with. Maybe the way Cross Assault Capcom show was Handled had somethin' too do with it, who knows Really? Street fighter team constantly losing members Even though they would win the Gauntlent challenges made no sense too me & Probably others. Team Effort, sorry no Matter what you do today one of you Has to be Eliminated too keep the Number of people Eligible for the prize $25,000 was it?, the same. Doesn't that defeat The whole purpose of a Team & show? They shoulda Gave 2nd place somethin' for making it That Far in my opinion, especially for a team effort.
Look at your community Capcom.
We played it, we tried it.
The game is a catastrophe with an engine that is more aimed for a JRPG than a fighter because of the gems!
Your Disc Locked Content along 360 co-op faking, didn't help your case and it's overall just borring to watch the game being played.
Drop the excuses and wake up to reality!
Street Fighter X Tekken is a flop, and it's all because of the gems and overall way the game is being played.
Don't blame other fighters, because we play and buy them too.
I hope Tekken X Street Fighter will be better and Namco doesn't screw this up, just so Capcom can realize this pathetic excuse is not the case why the game's sale was so weak.
Take notes Capcom, it's your own fault.
#26 peroxcide
damn get a grip and learn how to count the years. thats over a 2 year span. and the problem isnt a sequel/update like sf4 > ssf4. u dont have to devote your time to both, u replace one with the other. the problem is when so many completely different games come out at the same time and u literally have to choose some over the others. thats the point being made since u dont seem to comprehend it in your last sentence
#31 I just bought Mortal Kombat for $60 this Christmas for my dad, so don't f#ckin tell me what the price is.
@34
People know how to read on here, they just don't know how to comprehend.
Most already know what they are going to comment before they even read the article. People tend to live in their own world.
Well as they said its one cause of the problem. The Point is that its not the majorcause.
I think they were on the right way but come off track with the gems.
They wanted to bring FGs to a next level. But they failed with Gem-DLC-policy.
And of course the market gets oversaturated. But when this happens your forced to make a very good game to stand the rivals. For e.g. the market is also full of Egoshooter, RPG and Strategy games. At the end only the best games will survive.
Even if what you say is partially true for $60. I'm sure you coulda got it cheaper from somewhere too begin with & Nowadays every Game in this Economy always goes Down after a month or 2. Did you look for a better price than $60 for Mk9 for Christmas lol? I'm sure I can buy overpriced things too if I wanted or looked.
No Capcom, it is because you are a moron company that this game didn't sell that well. Get the facts right!!!
The negative press from this game was overwhelming. First the outrageo from the on disc DLC and then the game play issues.
Though I am happy about capcom not meeting their sales goals, I feel like I lost out a little as I still do not plan to buy SFxT.
This Christmas? Yeah cause they Re-released it with dlc chars like $20 worth. Did you seriously pay $63 for the end of this year's Christmas for MK9? I thought you had a Valid argument. Dang, I apoligize for not Structuring your words too a more Charismatic fortitude Gem Event effect. Didn't realize you were Talking about a Game that just came out, my Bad. Though too add insult too injury you didn't clarify which MK9 you bought & where :P.
'the large number of other games in this genre that were launched within a short time.'???
Capcom were responsible for half of them, and those released by other companies had their release dates cemented ages ago.
Knowing there was going to be this degree of competition, shouldn't their sales projections have been more conservative in the first place?
(apologies for the sensible comment)
Rambo, you're an idiot. DLC characters have nothing to do with the base price. Try again when you can form a coherent sentence without randomly capitalizing & misspelling simple words.
This actually makes sense.
However, I am NOT sick of fighting games because I play on PC, and we have only had AE/2012 and SFxT, which I am very happy with and excited for as are many PC people.
There is no point redoing this game, it won't happen and it's not worth it. The game should be filed under b for bin. It's boring the stages are rubbish etc - Basically it's the worst game Capcom have made in recent memory.
Put your efforts into SSF4AE v2013 and put all the characters that have ever featured in SF series in v2013. That is what the majority would love to happen. This would be a guaranteed sales success for Capcom and all fans will be happy. This will add years into strategy match ups between all the different players.
Never stopped CoD fans... Cmon capcom theres a lesson to be learned here.
Might be good to keep in mind that this is a report by Capcom to its investors.
What exactly do you expect them to say? "We took your money and -really- screwed up. You should all just bail, because we're probably going to do it again."
Let's be real. They need to say what they need to say to investors. Internally I have no doubt they're aware of all this FGC hate. What they're going to do about it is the real question.
They could just stop making extra content for their fighting games, which would be a real bummer for people who like extra content. But I will say, the hate over the on-disc DLC is much stronger than the hate they got for SSF4 and UMvC3.
@ 57
"Put your efforts into SSF4AE v2013 and put all the characters that have ever featured in SF series in v2013. That is what the majority would love to happen. This would be a guaranteed sales success for Capcom and all fans will be happy. This will add years into strategy match ups between all the different players."
Oh yeah, I'd gladly pay for a Street Fightr All-Stars game with each and every playable character the series has gotten so far, provided that SF5 doesn't come out soon.
I cannot believe that they blame other developpers instead of themselves. Geez, just come out and say that you've made a terrible mistake to have 25% of the content locked and made terrible balancing issues. It would be better than trying to hide behind some other BS reason.
2 million copies sold in 2 months? That seems like a pretty high number for a fighting game regardless of the hype. Also, there is no way in hell Capcom will openly admit they screwed up unless they REALLY screwed up, like Final Fantasy 14 level failure. That's how corporations roll. Blame everything else until the failures are either too obvious or too big.
@Flynnchop
While ceasing to make extra content for games seems like something Capcom would do even though it's stupid, they won't. Game companies make way too much money off of DLC to stop it.
These guys could not be more stupid. The game raised the attention of every videogame community, even after the controverse of preorder/DLC Gems. But all this excitement sank when it was discovered that a second itineration was hidden in the damn disc, people don't want to pay twice for the same thing in an era where you can update a game through patches. Having everything prepared in advance is like an insult for their consumer, more when they hypocritically claimed to be working to bring some of the stuff already included in the blocked content.
Because we had other games to compete against, the fighting game players were less inclinded to buy an incomplete game.
Yup, that just about sums it up.
That's funny because Capcom released TWO Marvel games in one year. FOUR versions of SSFIV last year (3DS, AE, AE 2012 that crap iPhone update). They also re-released Third Strike last year. Then gave us the turd-factor that is SFxT which bombed and have re-released Dark Stalkers and Marvel 2 on PSN and iOS respectively. Nice one Capcom
Complete....Global.....Saturation.
Capcom learning from Sony how to take care of customers.
I bought the game used because I don't support their business decisions. I know other people who did the same and even more who just skipped over the game completely.
This is funny... it's not the gigs worth of space being sold, that's on the disc.. It's not the bad reviews, complaints, and the fact the game is rushed and incomplete, it's totally the customers, and the fact there's an over-saturation of fighters..... Cause, you know, the only fighters that came out this year, of the what 4 on disc, 2 were capcom titles.... The others were KOF and BlazBlue....
Since 2008 we've had, 3 SFIV's, 2 MvC 3, and SFxT, while there was KOF 12/13, MK9, T6, MKDC, Mk9, BBCT, BBCS, BBCSE... now if we factor in digital games..... SSFIIHDR, 3sO, MvC 2, SFA3, Gem Fighter, SFIV, SFIV Volt, Etc
The over saturation came from Capcom....
LMAO...... Its totally not the fact that they decided to implement a system (gems) which have become an issue in both tournament and online. Or that the game is terribly unbalanced. Or that they tried to cash in on customers. Or that there was false advertising. Or that hackers found all of the DLC locked on the disc. Its totally the market's fault... Especially since more than anyone Capcom has contributed to the over saturation. They need to stop making excuses and just fix the mess they created.
LOL
All the things hardcore fans have been arguing about (gems, jabs, hidden dlc) don't actually have ANY effect on the average Joe in the street.
As much as I hate SFXT, I am still surprised that a fighting game, with freaking Ryu and Kazuya on the front cover hasn't sold well, and apparently, so is Capcom.
If you went to any non fighting game website before SFXT's release, the comment sections were full of casual gamers making the same HILLARIOUS joke:
"Derp - I'll wait till Super Street Fighter X Tekken is released."
We all know from the late 90's/early 2000's that the hardcore community isn't big enough for Capcom to look at fighting games as being profitable. And the casuals have (rightly) lost faith in buying 'Vanlla' versions of Capcom fighting games...
lol, I love how you guys complain about SF x Tekken's DLC issues. Have you guys seen what Capcom's done with the DLC in Dragon's Dogma¿
It's WORSE. Much worse, and guess what¿ It's all on-disc as well. Let's just say that you other members who also like RPGs/Adventure games, be extremely wary before you purchase Capcom's new RPG. It's a DLC-fest.
#35
lol......only an dumb ass or a fanboy would say what you just said. mk9 was released April 19, 2011 and mvc3 was relaesed February 15, 2011 they both sold over 2 million then umvc3 came out like 9 months later and sold like 600 k......case in point.
MarvelBabah you just Got blown-Up for your $60 Troll Mk9 comment! I typed In Google buy mk9 & amazon Popped up. So i Clicked & Mortal Kombat Ps3 $36.93 & Xbox 360 $39.96. Mortal Kombat Komplete Edition PS3 $46.59 & Xbox 360 $44.99. You know what it's my fault you musta paid/bought the Mortal Kombat: Kollector's Edition Ps3 $73.59 or Xbox 360 $65.48 instead. Where could you of possibly bought it & Which version for $60?
over 4 years how many versions of SS4?
how many of which were essentially price drops a year later?
2 marvel 3's in one year
the entire strekken debacle.
ps vita ports literally everything
locked content on everything
psn and xbox live re-releases of almost everything...
2 KOFs, 2 soul caliburs, tekken 6 in 09, really one virtua fighter, and most of those guys adding the content you charge for, FREE
-___-
@75 Oroku_Saki
I just checked out Dragons Dogma. Wow that's an insult. It's the reason I haven't bought the game but I didn't know how bad it was.
Again I find this hilarious how a game like Resident Evil 6 isn't being released for another 6 months and already has 3 DLC maps.
Cant wait to seen DOA 5 do well in this "saturated" market.
How come Halo and CoD sell well in the US with all the shooters?
My god all that have posted so far r haters and trolls the same ones that hate capcom.
The game is FUN.
....and looks AMAZING on PC hi resolution.
:D
@Flynnchop
Considering that game companies allocate budgets to other projects based on projected revenues, Capcom missing the mark by 600,000 probably has an impact on the company regardless of whether it was profitable or not.
http://www.youtube.com/watch?v=K3E3xW...
i hope i covered most of the important points.
this is my responce to most of what capcom said.
Cannabalism? Really? What games launched around the same period cannabalized SFxT. KOFXIII? Most people don't even know it exists. Skullgirls? I highly doubt it. Whatever BB remake just came out. LOL, cannabalism has to be the crappiest excuse for poor game sales. People are probably just losing faith in the quality of fighting games Capcom can produce. Fighting games in general have subpar quality compared to other games. I guess fighting enthusiasts are just a niche market now. All the retards out there are playin shooters.
While there is an over saturation of games out (and it won't be stopping any time soon), it doesn't make up for Capcom's poor excuse of a fighting game.
It's great at the core, but so many damn problems with it.
lol at the "saturated market" excuse..yet Skullgirls and indie download only with no franchise titles to ride their coattails (seriously the box art work was the reason average joe bought sfxt) on and having no where near the advertisements sfxt had sold pretty well in 10 days without being anywhere near max shipping capacity. But then again got to tell those investors something i guess lol..
Nope. The reason is Capcom's business practices; you can't have it both ways by charging consumers more and give them less. There was already a set standard in the video game industry in terms of pricing, you can't lower it especially in a recession where the dollar is more valuable then it was before. The consumer is always right, and Capcom stocks suffered for it for being greedy.
@80
Lol flynnchop!!! How do you manage to make so many SFXT fanboy posts when you clearly can't read?
Do you know what article you're posting in? Or even what day it is?
NO SFXT DID NOT SELL WELL THAT IS THE POINT OF THIS THREAD.
Stay salty, illiterate and free
Man, these investor Q&A are filled with politically correct answers.
What the hell, Catalyst.
The quote says "ONE OF THE REASONS".
Why is this article making it sound like that's the only reason Capcom believes the sales were sluggish?
Clearly, Capcom realizes the DLC issue is also part of the reason, because of the OTHER article you recently posted here where they said they are reconsidering on-disc DLC.
Why are you intentionally trying to make Capcom look worse than they are?
The market wasn't "saturated" until Capcom came along. VF5, Tekken, and KOF have been producing regularly for years, and Blazblue is taking the place of Guilty Gear in terms of sales. Capcom has the advantage of selling an iconic franchise, so they have no excuses and it's their own fault for failing.
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