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Svensson explains Capcom USA's involvement in past projects

Posted by Jonathan 'Catalyst' Grey • April 29, 2011 at 3:30 a.m. PDT
Svensson explains Capcom USA's involvement in past projects If you've ever wondered what projects Capcom USA has been involved in, company V.P., Christian Svensson offered a short list recently on the Unity Boards. He also talks at length about the PC aspect of Capcom and how it's growing.

What are some examples of Capcom USA's influence in decision making within the company? — Product

Svensson: I'm going to bed but I'll start with a few quick ones:

The fact that MvC2 was re-released and that MvC3 exists at all is in very large part due to this office.

Most XBLA/PSN strategy has historically been driven from our office (Capcom Japan has since caught on).

Nearly all PC initiatives are driven by our office.

GGPO (or technologies like it) in anything are driven by our office.

The fact that the Capcom community has a voice in anything we do these days is directly because of our office.

On a related note, the fact that Capcom-Unity as a force across all of our territories, is because of our office... and it's going to become an increasingly powerful force in the future.

There's many, many other examples but I'd add that Europe has a lot to do with adding the necessary leverage to drive a lot of initiatives forward if we don't have enough ourselves. Lastly, while we may push, moan, complain, prod and sell these concepts, Japan ultimately has to approve these things to happen so it is a team effort in the end.

Does Ono want a Nintendo X Capcom game done in Smash Bros. style? — CSuperhero

Svensson: To my knowledge, Ono isn't actively thinking about this concept so I'm not sure I'd worry about what it could or would potentially be like.

Why is PC gaming not taken seriously by Capcom Japan? — Mike

Svensson: I'm reading this question a little differently, more as a plea for more support.

The push for PC gaming within Capcom over the years has been lead by a select few people (I'm one, putting my money where my mouth is with my forecasts... Takeuchi-san is another huge supporter on the development side). From the moment I walked in nearly six years ago, I viewed PC as extremely important for the company, not just to grow a new audience for our brands, but because of what the PC market teaches a company.

Our technology on all of our platforms is informed by and pushed on the PC. Engineering insights from Intel and Nvidia have helped make MT Framework the powerhouse that it is, which has helped us on nearly any/every platform, from high-end PC to X360/PS3 to smart phones and 3DS.

Being a global company means bringing your content to all platforms. As we continue to expand our businesses in Russia, China, Korea and Brazil, the PC becomes increasingly important as it is the primary platform in those territories.

Over the years, the producers continue to learn lessons about the PC gaming market and how it differs from that which they know well on the console side of the house. Please understand, the PC gaming market in Japan is rather small historically (though in recent years, it is growing rather quickly especially in the online space) so their personal experiences with PC gaming are often different from those of Western developers.

But PC gaming's profile is growing at Capcom. Both I in the US and our European team continue to request PC SKUs for new titles. We've got more titles coming with PC versions than ever before (e.g. RE: Operation Racoon City, Dead Rising 2: Off the Record, Super Street Fighter IV: AE, etc.). At greenlight meetings, our Japanese COO is often one of the first people to ask the producer for a PC version.

So while I understand your view and I'm not promising immediate parity on all projects from now on, things are getting better and better for Capcom fans who are PC gamers.

Comments

Mr_Clack said on April 29, 2011 at 4:32 a.m.

PC = Highest/Easiest Piracy Rate...FACT!

#1
Alrd said on April 29, 2011 at 4:59 a.m.

Here comes the anti-pc brigade again.

How's PSN doing by the way?

Sorry about that. I guess you'll always have Micro$oft who will continually f*ck you out your money.

#2
badmandan said on April 29, 2011 at 6:01 a.m.

Microsoft definitely has no stake in the PC market.

#3
frankie3nig said on April 29, 2011 at 6:02 a.m.

what money psn is free O.O ^ fail

#4
Hakansoilbarrel said on April 29, 2011 at 6:24 a.m.

(Why do they keep saying NintendoXCapcom isn't gonna happen

T-T)

#5
Paine said on April 29, 2011 at 6:36 a.m.

@4

Not sure if serious. I seriously pray to god that the statement was sarcasm and just didn't trasfer well.

#6
Sektah84 said on April 29, 2011 at 6:42 a.m.

^ the same way 3 years ago you'd ask someone if tekken x sf would be possible and they would laugh. I don't doubt it knowing capcom and the fact nintendo has a new console coming out I wouldn't be surprise if some random sh*t happens and will keep denying it for the time being.

#7
xShonuffx said on April 29, 2011 at 7:07 a.m.

@Because when Ono mentioned he would like to do a NintendoxCapcom, everyone thought thats what he was gonna work on but he was only thinking outloud and they said both Nintendo adn Capcom have not even came to talks about it.

People take things out of context all the time. Thats why companies deny talks or development efforst because they don't want to over promis something that may never come true. Making video games cost money and it hurts if you start a project that you can't finish. You will never see that money ever again. So just take it for what it is and move on.

#8
BlankaBeast said on April 29, 2011 at 7:21 a.m.

Svensson FTW

#9
yes4me said on April 29, 2011 at 7:44 a.m.

Svensson FTW x2

#10
SoundwaveButcher said on April 29, 2011 at 7:45 a.m.

The are not going to begin to hype Nintendo Vs Capcom till all production titles are done,supposedly MvC3 was in development a couple years back,not surprised if they already begone to deal with Nintendo and their new shiny console.

#11
SHOGUN said on April 29, 2011 at 8:09 a.m.

If they brought Link to the fighting game fold in Soul Calibur, imagine what he would be like when Capcom gets its hands on him? Although he would probably play kind of like Taskmaster.

#12
Raven said on April 29, 2011 at 8:42 a.m.

If I was going to invest a lot of time into a game (like SF), I'd definitely buy it. If it's through steam, I'm sure it'll be a good deal. The piracy isn't going anywhere, so if they are going to release on that platform, they shouldn't be focused on that. Putting locks in the game and annoying customers will just make it worse (like DRM or whatever the heck it is).

#13
BlankaBeast said on April 29, 2011 at 8:45 a.m.

#11
See you in PC AE :D

#14
DoomGuy86 said on April 29, 2011 at 9:17 a.m.

@11, 15

+1000

#15
C2Q said on April 29, 2011 at 12:10 p.m.

Hopefully this means we get mvc3 or super mvc3 or whatever on PC eventually. I'll wait.

#16
cvs said on April 29, 2011 at 12:42 p.m.

PC FTL!

#17
Mikeydactyl said on April 29, 2011 at 3:25 p.m.

You guys realize the only reason they haven't released games on the PC since SFIV is because of the rampant piracy rate that goes with releasing a PC game. But now that they are getting so many requests for it they are realizing that though they still will see a high piracy rate, it'll be outweighed by the amount of money they'll make releasing it on the PC.

#18
cloudstrife360 said on April 29, 2011 at 4:23 p.m.

@12, lmao they said there are no plans. What crack are you smoking? No, seriously, what crack are you smoking? People have a lot of different opinions on here, and that's something you just have to respect. But to take the text above and then apply your statement to it? That creates a whole new level of f*cktardery. Lmao, no way. No way is someone this much of a simpleton.

#19
Stickyresin said on April 29, 2011 at 6:34 p.m.

@19, Yes piracy is rampant on the PC, but what everybody (especially CAPCOM) fails to realize is that piracy has nothing to do with game sales. People pirate games either because they are broke or because they just don't think that the game is worth their money. If piracy didn't exist they still wouldn't be buying the game, so no potential sales are lost.

In fact if your game has a high piracy rate that just means that your game is very popular. So the more people that pirate your game, the more sales you can expect to get from other people. High piracy doesn't mean low game sales, high piracy means you should expect high game sales.

#20
cloudstrife360 said on April 30, 2011 at 5:44 a.m.

/\Interesting. I'm not sure I completely agree with you, but that was definitely one of the more logical points i've read on here.

#21
Rave_Zero said on April 30, 2011 at 1:41 p.m.

#21 nailed it right on point + CAPCOM should use steam-online-cdkey-verifications, steam rankings + achievements etc. to increase selling numbers. And please REMOVE variable frame-rate from options.

Games For Windows Live, had a horrible, non-existant cd-key verification for online play and rank-list cheating was client-based.

I'm gonna preorder 2 PC SSF4:AE copies as soon as possible anyway.

#22


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